Three themes for the new FW 2017 collection
After visiting Ibiza and San Francisco, Chasin’ comes back to Europe to experience a new destination that turned into the source of inspiration of the new campaign.
Welcome to Amsterdam, homeland of entertainment and denim. Welcome to an innovative and dynamic mood for young men. Welcome to ‘Wolves in the City’, ‘Urban Warrior’ and ‘92 Cyberstreet’, the three themes around which the collection revolves.
‘Wolves in the City’ is the personification of the state of mind of the brand: an urban collection, soaked with CHASIN’s DNA through a mix of jeans, sportswear and youth culture: just have a look to biker jeans, bomber jackets and sweaters. The color palette incorporates nature mixed with urban tones with brown, grey and army, alternated with hard accents like black, grey, blue and red.
´Urban Warrior’ is about music and fashion, a mix of silhouettes in knitwear, washed tees and leather jackets. Perfect to create a layered look, through long and comfortable silhouettes in black, grey, natural and pastel nuances.
Dulcis in fundo, ‘92 Cyberstreet’ represents a contemporary approach to the world of jeans and sportswear through futuristic and technical details. A fresh and light collection, combining sporty color schemes like black, white and grey with bold blue accents.
Once again CHASIN’ crosses boundaries to fit a man who breathes ‘lust for life’, like the great Iggy Pop sang in the Seventies.