A new Norwegian-Japanese season

LIVID JEANS HAS ITS IDEA OF SPRING-SUMMER

Don’t call them jeans, even if it is the most-used fabric.
Trousers and pants are so clean you won’t find any particularity except for the incredible beauty of easiness. No buttons. No zips. The construction of the garments seems to be the most natural thing in the world, as only the greatests can do and make believe.
Livid is back with its new Spring-Summer 2017 collection that keeps the classic silhouettes of contemporary Scandinavian design while adhering to the Japanese finesse within fabric construction.
Its man is a hipster that bets on shirt & pants combination and against the warmer evenings chooses bomber jackets, better if in suede, leather jackets and knitwear. Casualwear just like the colors chosen: blue and ochre with some touches of grey and light blue. 

Olivia Meyer




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