Future of denim according to the latest GDA winner
A glow in the dark denim fabric created by an Italian mill and a collection by a Dutch designer. ITV Denim and Anbasja Blanken won the latest edition of the Global Denim Awards as Best Collection couple. We, as Denim Freaks, made some questions to Anbasja who talked about her experience at GDA and her point of view about denim for the future.
Here it is what she answered:
How was your experience at GDA?
The GDA was amazing! I have to admit that the work process was very intense and there was so much work to be done in such a little time. But I’m so glad that everything worked out perfectly. The ITV Denim Mill family was so supportive and they were all really involved in helping me to find the best solution to make the denim fabric look more elegant and also make it glow in the dark. Maybe the perfect word I can use to describe the entire experience at GDA is “WOW!”
What do you find exciting or boring about denim?
The thing I find most exciting about denim is the many possibilities it offers. It’s not only about the weaving and the dyeing, but also the endless washings and ways to use fabrics. It’s incredibly fascinating to me. Until now, nothing bored me… Maybe, the only thing I can come up with is saying that I’m not very much into extreme dyeing that are used to destroy the fabrics.
According to you, what about the future of denim?
Well, this is a really tough question as I’m not so very familiar with denim industry.
From all the things I’ve seen, I think denim already comes a long way: there are so many wonderful ways to produce and implant denim fabrics. But I do believe that there is still much to do. I see denim is taking a more technological path or even a more couture way, which means more chic and elegant, but not necessarily in couture dresses, but more super elegant red carpet trousers, jackets and much more.
What can be taken from the past?
That’s another interesting question! I think craftsmanship is the answer. According to me denim has always been about creating the best long-lasting fabric, and this process has always involved craftsmanship. Maybe this is another good ingredient to create very good products.
Photos by Peter Stigter – Team Peter Stigter