The world debut of “Light Scraper” technology at Denim by Première Vision
The world of denim restarts from Barcelona with the Denim by Première Vision, the international denim-focused trade show that took place in the Spanish city (Fira Montjuïc) from November 19th to 20th, 2014. Main focus of the show was denim world of course, more than casual fabrics, developments, finishes and general strategy previews for SS16. Main theme was “Gangs of Denim”, that is to say various urban attitudes through which denim can be interpreted.
Jeanologia and “Light Scraper”
The event was attended by many denim companies coming from all over the world; among them Jeanologia, the Spanish company well-known for its commitment in the development of sustainable technologies for garment finishing that in Barcelona showed in world premiere “Light Scraper”.
The new optical technology modulates Jeanologia laser and for the first time allows cloning worn or old, antique, scraped looks of denim, more than creating virtual slubs on the items: open end denim, ring spun denim, crosshatch or slub different garments just by pressing a button.
A new incredible technology Jeanologia developed that will change the traditional way in which jeans are manufactured. How? First of all by eliminating the expensive fabric inventories and reducing in four weeks the time from the start of fabric production to the jeans arrival in the stores (the so-called time to market).
Moreover, the “Light Scraper” can count on a virtual sandpaper technique that accelerate the work and replaces (and in two years will totally replace) the more dangerous – for its health risks – manual scraping, the manual process that creates the aged effect on jeans loved by denim lovers, collectors and fashionistas.
And that’s not all: very responsible to nature, environment and workers’ health, Jeanologia developed also a new laser and ozone technology which five years ago eliminated that dangerous technique that is the sand blast. Thus, the company created a new more sustainable way of production which reduces the water consumption used for jeans manufacturing, the costs of production and increases productivity.
A more ethical and sustainable process, the same used for H&M “Conscious Denim collection”, line developed by the Jeanologia via EIM, the first Environmental Impact Measuring software created many years ago. But the Swedish fast fashion giant is not the only brand which placed its trust in the Spanish company, world leader in textile sector: among them, the most famous fashion brands and retailers such as Abercrombie & Fitch, Diesel, GAP, Hilfiger Denim, Levi’s, Polo Jeans, Replay, Uniqlo and Zara.