A project of love Our project is one of love; with a desire to maintain creativity as our number one priority. The brand, once our message, is set will grown on its own merits and not as a slave to the traditional business model as will build our brand loyalty “one customer at a time”. […]
Research and Trends Denim Freak’s Inspiration session is dedicated to visual research and trends. Axel and Victor tour the World and surf the Web to source and share their favorite looks.
Born in Gothenburg in 1963, Maria has worked as art direcor and designer for JC for over ten years, followed by three years at LEE Europe, as design manager. In 2001 she launched her own brand Nudie Jeans, one of the most succesful European brands of the contemporary Denim generation. Maria does not like to talk to much about […]
Something new, simple. A.N.D. (A NEW DENIM) A WOMEN’S DENIM BRAND LAUNCHES WITH AN EXCLUSIVE FABRIC PROCESS September 11, 2012, New York, NY – A.N.D. (A New Denim) will launch this September with six denim fits, one jacket and one skirt. The brand is based around a revolutionary fabric process exclusive to A.N.D. The creators […]
Candy Fibers Candiani introduces "Candy Fibers", the secret ingredients for the sweetest stretch denim.
Denim Documentary Legacy of Cool is a new project focusing exclusively on the king of fabrics, it’s history, versatility, ruggedness, longevity in fashion and the freaks that worship it. Before starting their own brand a group of friends from Los Angeles decided to research everything there is to know about the legendary fabric producing a […]
Marithe Bachellerie and Francois Girbaud met in the mid 60’s and established an exchange of ideas that resulted in a true complicity of vision. 40 years of collaboration between two designers who joined technology and creativity. They brought a new approach to fashion more popular and more industrial, starting with the work garment. Leaders of different […]
A public Experiment between Public and Science – Our endeavour to purify the air we all breathe. Catalytic Clothing is a radical project that brings together the worlds of fashion and chemistry with the potential to clean the air we breathe. By Artist Professor Helen Storey MBE (London College of Fashion, University of the Arts […]
The Truth is in the Details What makes a Denham jean is Denham. Denham the guy, Jason Denham, and Denham the team within Denham the Jeanmaker. We design and build jeans according to our own particular ethos and we express our attitude about how a jean should be put together through a set of features, […]
Indie-thinking and unparalleled passion: Double-M is a brand-new denim and leather jacket label headed up by a Swedish-born Mille Monferin, a well-know figure industry. He’s natured utter passions and commitments to denim since he got involved in his father’s 2 jeans store in Sweden. After over 2 decades experimenting in denim, residing in Sweden, Belgium […]