Tonello presents “Inspiring” and the newest ECOfree 2
Inspiration is something that comes to us when we least expect it. People try to find it every time and in every moment they need it but, like a fairy, it appears and charms us in the most incredible and unexpected ways. For companies and brands, it is “the” Essential to create new products and items, but according to Tonello it is a kind of mentality. This is the reason why the Italian fashion house realized the “Inspiring” new Creative Area, a space where clients have the opportunity for direct discussions, reporting, learning, keeping up-to-date, and comparing and contrasting with those who live every day in the world of textiles and fashion.
“In this way – said the brand – we continue to evolve while remaining faithful to what we have always been: producers of ideas and, as of today, fulfillers of dreams. Combining technology and creativity.”
And in this mood Tonello presents ECOfree 2, the Ultimate Ozone Treatment. Four years later the launch of ECOfree, Tonello comes back to revolutionize the market with the latest evolution of its most avant-garde technology. The newest evolution of ECOfree allows to treat garments with ozone both in water and in air, able to be both ecological (lower consumption of electricity and water; shorter processing times; purification costs reduced to a minimum; absolute safety for the operator and for the final consumer) and fashionable (new effects of washes).
Once again, fashion embraces eco-friendly process in order to get comfortable but sustainable items. Good to see how Made in Italy takes action in this way.