Legacy of Cool is a new project focusing exclusively on the king of fabrics, it’s history, versatility, ruggedness, longevity in fashion and the freaks that worship it.
Before starting their own brand a group of friends from Los Angeles decided to research everything there is to know about the legendary fabric producing a short film. Amazing footage taken in Japan and some indigo tips ‘n tricks featured in the documentary set the beginning of this new venture.
We’re sure there will be more to talk about soon.
Produced by Max Kingery, Jorge Goytisolo III, Felicia Elise and Dennis Provost.